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ELEVATING ESG LEADERSHIP: TRANSFORMATIVE BRAND DESIGN FOR A TRAILBLAZING COMPANY

As the lead designer for global ESG consultant Lord Green Strategies, I spearheaded a transformative journey in redefining their digital presence and branding strategy. Auditing their current website and branding, I devised a comprehensive strategy aimed at elevating their position among industry leaders. This involved updating their website to meet industry standards and refreshing their branding to align with their premium positioning.

My role extended beyond digital platforms as I developed branded materials for various touchpoints, including social media campaigns, trade show setups, and email campaigns. Additionally, I crafted internal and client-facing sustainability guides to enhance their communication efforts. Central to my responsibilities was ensuring consistency across all branded materials, ensuring a cohesive and impactful brand presence across every channel. Through these initiatives, Lord Green Strategies experienced a significant enhancement in their market visibility and brand recognition within the competitive ESG landscape.